Semantic HTML

What does semantic HTML actually mean?

Semantic HTML is the practice of using HTML tags that accurately describe the meaning and purpose of the content they contain, rather than just how that content should look. Think of it as giving your website a logical structure that both browsers and search engines can understand. Instead of using generic containers like a 'Div Block' for everything, you use specific tags like '<nav>' for navigation or '<article>' for a blog post.

A simple way to understand this is to imagine labelling moving boxes. You could label every box simply as 'Box', which is not very helpful. Or, you could use specific labels like 'Kitchen Utensils', 'Bedroom Linens', and 'Important Documents'. The second method provides clear meaning and structure, making it much easier to find what you need. Semantic HTML does the same for your website's content.

Why should I care about semantic HTML for my business website?

The two biggest reasons to care about semantic HTML are search engine optimisation (SEO) and accessibility. Both have a direct impact on your business's reach and reputation. For SEO, search engines like Google read your website's code to understand its structure and content hierarchy. When you use semantic tags correctly, you are giving Google a clear roadmap, helping it understand which parts of your content are most important. This can lead to better indexing and improved search rankings.

For accessibility, semantic tags are crucial for people who use assistive technologies like screen readers. A screen reader uses the HTML structure to announce what each element is, allowing a visually impaired user to navigate the site effectively. A properly structured page with clear headings, navigation, and sections is a usable page for everyone. This not only expands your potential audience but also shows that your business is inclusive and cares about all its users.

How does Webflow help create a semantically structured website?

Webflow is a powerful platform that provides all the necessary tools to build a website with excellent semantic structure. By default, you might work with generic 'Div Blocks', but Webflow makes it incredibly easy to change the tag of any element to something more meaningful, like a '<section>', '<nav>', or '<header>'. This gives a skilled developer full control over the website's underlying code and structure.

However, having the tools is only half the story. The real value comes from the expertise of the developer using them. Knowing when and why to use a specific tag is a critical skill. A professional developer understands how to leverage Webflow's capabilities to build a site that is not only visually impressive but also structurally sound. This is where best practices, like those found in the Client-First framework, come into play, ensuring a logical and organised build from the start.

What are some common examples of semantic tags in a Webflow build?

When you look at a well built Webflow site, you will see a logical hierarchy of semantic tags. The '<header>' tag is typically used for the top section of the page containing the logo and main menu. The main menu itself would be wrapped in a '<nav>' tag, clearly identifying it as the primary navigation.

The main unique content of a page is wrapped in a '<main>' tag. Within that, distinct content blocks like a 'Features' or 'About Us' section would each be wrapped in their own '<section>' tag. An independent piece of content, like a single blog post on a listing page, would use the '<article>' tag. Finally, the information at the very bottom of every page, like your copyright notice and contact links, is placed within a '<footer>' tag. Using these elements correctly creates a clean, understandable document outline for machines and humans alike.

How does Tahi Studio ensure a high quality foundation for every website?

At Tahi Studio, we believe that true quality goes deeper than the pixels you see on the screen. It is built into the very foundation of every website we create. Our commitment to uncompromising quality means we focus on getting the fundamentals right, and that starts with a meticulous approach to structure and semantic HTML.

This behind the scenes excellence is not an optional extra for us; it is a core part of our development process. We ensure every element serves a purpose and is built correctly from the ground up. This dedication means your website is not just beautiful and functional at launch, but is also accessible, search engine friendly, and prepared for long term success. It is this focus on foundational quality that builds trust and fosters a true partnership with our clients.

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