Our Knowledge Base
Explore the words we talk about a lot!
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A subscription model where an agency focuses on and completes one client task before starting the next, ensuring dedicated attention and faster turnaround.
Page speed optimisation is the process of improving how fast a website's content loads, which is crucial for user experience, SEO rankings, and conversion rates.
A 'pause or cancel anytime' model is a client-friendly approach where you can halt or end your service subscription without long-term contracts or penalties.
A productised service is a professional offering with a defined scope, fixed price, and streamlined process, providing agency-level expertise with subscription-like flexibility.
Quality Assurance testing is the systematic process of checking a website to ensure it is bug-free, functional, and meets the highest quality standards.
A retainer agreement is a long term contract where a client pays an agency a fixed fee each month to have their team and services available.
Scalable web design is the practice of creating a website that can grow and adapt alongside your business, handling increased traffic and new features without a complete rebuild.
Scope creep is the uncontrolled expansion of a project's requirements beyond the original agreement, often leading to budget overruns and timeline delays.
Semantic HTML is the practice of using meaningful HTML tags that describe the content's purpose, improving a site's structure for SEO and accessibility.
A Single Source of Truth or SSoT is a central, trusted repository for all project information, eliminating confusion and ensuring everyone works from the same data.
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